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Wednesday, April 02, 2008

Pitney Bowes MapInfo and The Gadberry Group Uncover the Fastest Growing Wireless Markets Based on Population Growth

Pitney Bowes MapInfo, the leading global provider of location intelligence solutions, and The Gadberry Group, a provider of information data products, today announced the fastest growing wireless markets based on population growth. Interestingly, these high population growth areas are the same cities highlighted in the recent 700 MHz spectrum auction conducted by the Federal Communications Commission, where companies, such as Verizon Wireless, AT&T and Google, all bid for the previously analog television broadcasting frequency.

Pitney Bowes MapInfo and the Gadberry Group looked at the percentage increase in community households between 2000 and 2007 to identify the fastest growing Cellular Market Areas (CMA), which are specific location blocks divided by Advanced Wireless Services. The following list highlights the major U.S. cities based on the largest number of high-growth communities. These locations represent significant market opportunities for wireless providers.

Rank City Number of High-Growth Communities

1 Dallas Fort-Worth, TX (19 Communities)
2 Houston, TX (8 Communities)
3 Phoenix, AZ (6 Communities)
3 Austin, TX (6 Communities)
4 Chicago, IL (4 Communities)
4 Washington, DC (4 Communities)
4 Atlanta, GA (4 Communities)
4 Tampa-St. Petersburg, FL (4 Communities)
4 Tucson, AZ (4 Communities)

Pitney Bowes MapInfo and The Gadberry Group saw a direct correlation between communities with the largest population growth and hot bidding locations during the recently completed 700 MHz auction,” said Chris Cherry, director of communications industry strategy, Pitney Bowes MapInfo. “The auction was a great opportunity for wireless providers to increase their presence in new areas. By using location intelligence to pinpoint specific CMAs with high growth potential, carriers are better able to determine the best locations to increase bidding prices and more intelligently build out their wireless network services.”

Press Release - PB MapInfo Corporation
Copyright 2007 PB MapInfo Corporation